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Spring 2006

March 1, 2006

Six mistakes of small business - Know how to avoid common pitfalls

In your early years of business, no matter how careful or knowledgeable you are, mistakes happen. Still, if you heed voices of experience, you can dodge many common missteps. Here are six mistakes that new business owners make frequently – and some advice about how to avoid these problems.

How to put a “price tag” on employees

Putting a price tag on a job can be a lot harder than pricing your company’s products and services. After all, pay
packages have few rules.

Basic security precautions discourage computer hackers

Spyware, adware, and computer viruses have wreaked havoc with many businesses. The bad news is that there’s no truly hackproof system. The good news is that hacking is typically a crime of opportunity. If your system is safeguarded with a minimum amount of protection – including a firewall and an antivirus program – hackers will likely move on and look for easier prey.

Small budgets, big results. Creative ways to stretch your marketing dollars

Marketing and advertising activities are expensive, yet vitally necessary, to your business. Too often, small business owners fear that they cannot afford to promote their businesses without busting their budgets and fail to do anything at all. Yet, with a little creativity, you can get the word out without spending a bundle.

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